also known as the fashion. It becomes hot and popular on the market within a
period of time because of factors such as styles, colors, designs, patterns or
materials and also gets universal supports from consumers.
The fashion for clothing signifies the changes of
aesthetic psychology and aesthetic standards for clothes, reflecting balance
and coordination between people’s individual performance and social norms under
the different times and environmental conditions. A new fashion style can be
created with people’s keen observation of the fashion and analytical ability.
Besides, fashion clothing is the product of market economy, socio-economy and
development of people thought trend. It offers feedbacks and responses in
advance to the clothing market on the base of collecting, digging, collating
and synthesizing a large number of international fashion dynamic information,
then guiding production and consumption. Therefore, fashion clothing reflects
the whole spiritual outlook of the times, including social, political,
economic, cultural, geographical and many other factors. It is closely linked
to the influence by social revolution, economic vicissitude, condition of
people’s cultural level and consumer psychology, natural environment and
climate. All these factors are changes from old to new with development.
Today’s respect for individuality in clothes, which has been
appealed intensely and repeatedly, is no longer the popularity of a particular
style, a particular color, but the integrated application by a certain style of
clothing, a series of color and some of the popular elements. So we should
learn to be good at analyzing the longitudinal rule of historical fashion, pay
attention to find out the horizontal information of international fashion, actively
care about trends of politics, economy, culture, science and technology,
promptly make accurate predictions for new consumer aesthetic needs caused by
the new trends in the new period, and analyze factors that affect the fashion
clothing to finally grasp the fashion.
Fashion is the appearance of beauty, popularity and
individuality, more importantly, it is the core for gaining high second glance.
In this modern society, nobody would miss it. Fashion itself makes no wrong,
what we need to do is to create our own personality charm, reflect our
individuality and body advantages, as well as ourselves’ unique personal style.
In a word: We need fashion, and we like fashion clothing, but we are in more
needs of differences, clothing style that suit for us is the ultimate fashion